This week, many small businesses have reported a drop in views and interactions on their Google Business Profiles. π The issue? Googleβs recent updates appear to be shifting more traffic toward paid ads and featured content, pushing organic local listings further down the page. For cafes, gyms, and local service providers, this change means fewer clicks, fewer calls, and less foot traffic. πββοΈπ¨ Businesses relying solely on Google Maps or local search results are feeling the pinch.
π‘ The solution? Now more than ever, itβs essential to optimize your profileβregularly post updates, respond to reviews, upload high-quality images, and ensure keywords are integrated naturally into your business description. πΈπ Also, consider investing modestly in Google Ads to maintain visibility during this algorithm shake-up.
Stay sharp and stay visible! ππ